Client Interviews
We can help get the voice of your client to your product and marketing teams.
The voice of the client reigns supreme. It’s not just about crafting compelling narratives or eye-catching visuals; it’s about understanding the heartbeat of your audience. The voice of the client encapsulates their needs, desires, pain points, and aspirations. It’s the key that unlocks the door to meaningful connections and sustainable success.
Insights gleaned from client feedback pave the way for product innovation, ensuring that offerings resonate deeply with their intended audience. Understanding the client’s voice also fosters empathy, enabling you to craft messaging and products that speaks directly to their hearts and minds.
We can help you with client interviews, product feedback, win/loss calls and more. Best of all, we quantify the feedback we receive so you can understand and take action on the data.
How we can help you hear the voice of the client:
Win/Loss calls: You can gain a wealth of knowledge about your products and services though win/loss calls. During the win calls we conduct we will ask open-ended questions to see why a client chose your product. This will help you understand where you are succeeding in the market and reinforce your key value propositions that are successful.
During loss calls, we will empathetically connect with a client to understand why they selected the product they did and how that better met their needs.
Product feedback: We can connect with your audience and get feedback about your existing product, new products, or even new features.
General market views and forecasting: Client feedback sessions can be a great way to gather feedback on the market and see what innovations might be important in the future.
With all calls, you get a full report, data analysis, and report-out meeting with executives.
About this Process
Our client feedback process is designed to both collect feedback and report out the feedback so that you can take action on the data.
Client Interviews
5 Client CallsWhat we do:
- Identify your goals of feedback (product feedback,win-loss, client sentiment)
- Craft a strategy (frequency of calls and content of calls)
- Conduct 5 virtual client feedback sessions (including scheduling coordination and prep materials)
- Gather the data, quantify, and summarize the findings in an easy to read manner
What you get
- One hour executive report-out
- Presentation deck
- Summary report
Client Surveys
One survey to unlimited recipientsWhat we do:
- Identify your goals of feedback (product feedback,win-loss, client sentiment)
- Craft a survey strategy, including the questions and target audience
- Coordinate survey logistics (sending survey and receiving results)
- Gather the data, quantify, and summarize the findings in an easy to read manner
What you get
- One hour executive report-out
- Presentation deck
- Summary report
F.A.Q.
Here are a few of the most common question we are asked. Not seeing an answer? Please reach out – we are happy to help!
What is your fee?
Prices for feedback are based on the type of session and the number of clients we are interacting with. Prices start at $3000 for virtual feedback sessions and $1500 for surveys.
Are there long term contracts?
Nope – you can engage with our services as much or as little as you would like depending on your specific needs for feedback.
What services can you provide?
We can collect client information across a wide variety of areas. This includes:
- Win/Loss calls
- Product feedback
- General client feedback
- Satisfaction
What services can you provide?
What reporting do I get from your services?
- Quantified data in a spreadsheet
- PowerPoint presentation of our findings
- Executive report-out of our findings
How do you track your work?
We track both our hours and our work so you know what you have available. We use our own project tracking software, but are happy to track within your own software like Jira, Wrike, Monday, and more.
We also provide a weekly report out via email on the hours spent and the work we have accomplished.
How do I get started?
We have a short contract that we will send over to engage our services (with all pricing up front and no long term commitment). Once the contract is signed, we will have a project kick-off meeting with your stakeholders and our team.
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